The exclusive lifestyle brand Porsche Design unlocks its new Iconic Curved model – the P’8952.

The combination of the highest performance and the purist form is achieved through the constant focus on innovative manufacturing processes, technical sophistications, and unique materials. With this approach, perfection and precision are taken to the next level to push the boundaries of what is possible.

The Iconic Curved

The new model Iconic Curved from Porsche Design is the epitome of style. It perfectly embodies the brands’ core identity and design philosophy “engineered passion”.

Thanks to its aerodynamic contours and sleek curves, which are inspired by the surfaces and shapes of the Porsche 911 Turbo S, the concavities draw a parallel to the air intakes of the sportscar. This gives the frame an outstanding innovative look that expresses the ideal match between automotive aesthetics and functional design. This is further emphasized by the harmonious combination of aluminum and the high-performance polyamide RXP – materials with different surfaces and colors.

This bold frame surprises with its lightness thanks to the high-quality materials and their processing. The sleek integration of the temples into the frame gives the model another unique curve.

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The model Iconic Curved is available exclusively at porsche-design.com and in Porsche Design Stores.

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Porsche Design
www.porsche-design.com | @porschedesign

In 1963, Professor Ferdinand Alexander Porsche created the 911, one of the most important design objects in contemporary history. With his vision to carry the principles and Porsche legend beyond the automotive industry, he founded the exclusive lifestyle brand Porsche Design in 1972. His philosophy and design language continue to exist today in all Porsche Design products. Every Porsche Design product represents exceptional precision and perfection at a high technological innovation level and a unique symbiosis of intelligent functions and a purist design. Designed by the studio F. A. Porsche in Zell am See, Austria. Available worldwide in Porsche Design Stores, exclusive department stores, specialist retailers and online at www.porsche-design.com.

All images courtesy of Porsche Design.

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