January 14, 2011 (Rio de Janeiro) - Classic shapes in a palette of black and white were the main focus of Walter Rodrigues' collection.
Some of the cuts presented were oversized and/or deconstructed and the colors helped to convey the idea that the 90s minimalism trend has arrived in Brazilian shores. It wasn't a revolutionary collection but minimalism is always a sure-fire way to make sellable garments.
Watered down colors, kimono-style sleeves and obi belts gave an impression that Têca's main influence was an autumnal painting of Japan - or its printed pottery. The models' hair, tied up as samurais would do, and the use of bamboos to adorn the catwalk helped enhance this eastern feeling. The shapes of garments weren't innovative; the main focuses of this show were the prints and the blend of colors, which matched perfectly and created a very pleasing to the eye effect.
Totem is one of Brazil's most internationally well-known brands and they are successful for a reason. Masters of beautiful prints, the brand always chooses to focus on their expertise and rarely presents plain garments. This collection was clearly influenced by 70s "retro" prints and the whole collection orbited around this inspiration, showcasing high waisted trousers and skirts for women and shortened shorts for men. The muted color palette of burnt orange, mustard, silver, turquoise, black and white only exacerbated the mood - as well as the use of lurex and velvet.
A favorite with the international correspondents present at Rio Fashion Week, Printing focused on luxury fabrics and the contrast of textures. The use of lime green, coral, turquoise and blues as one of the main colors only helped to create a very striking collection. The feathery effect created on the brocade pieces were just breathtaking and worth more than just a glance - as well as the feathered cape, dress, necklaces and brooches. Most garments are sure to make women all over Brazil (and abroad, perhaps) dream and wish for winter to come strong and quickly.
TNG presented a very uninspiring collection, mixing influences of catwalk shows seen worldwide in previous years. It seemed that the brand was more interested in capitalizing over the presence of soap opera stars on the catwalk rather than displaying innovative designs. The garments presented were very commercial and will be easily sold for the Brazilian market; however saleability shouldn't be the only focus of one of the country's main denim brands.
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