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PANTONE and The Dessy Group Renew Their Vows: New iPad Application for Styleboard Creation
PANTONE and The Dessy Group Renew Their Vows: New iPad Application for Styleboard Creation |
Define the Vision of Your Dream Wedding with the myPANTONE WEDDING Styleboard App. |
June 2, 2011, [New York] - Wedding planning often happens on the go - at the reception venue, the florist, the bakery and the bridal salon.
Pantone LLC, an X-Rite company and the global authority on color and provider of professional color standards for the design industries, and The Dessy Group, a leading manufacturer of bridesmaid's dresses and bridal apparel, announced myPANTONE WEDDING Styleboard, the first styleboard application for the iPad.
myPANTONE WEDDING Styleboard appThe myPANTONE WEDDING Styleboard app gives users the freedom to build and share styleboards featuring key wedding colors, must-have wedding products and inspirational images - making it easy to achieve a perfectly color-coordinated wedding from inspiration to "I do."
"Transforming wedding inspiration into reality can be challenging and stressful," said Giovanni Marra, director of corporate marketing at Pantone. "We created the myPANTONE WEDDING Styleboard app to give brides-to-be a simple, intuitive way to communicate their vision of the perfect day - from color-coordinated dresses and accessories to perfectly matched flowers and invitations - with everyone involved in the planning process."
Users can choose from 200 PANTONE WEDDING Colors, select from thousands of preloaded images including all Dessy bridal apparel and accessories, and import their own inspirational images for styleboard creation. Pre-loaded images are filtered by color and represent a variety of categories including invitations, flowers, cakes, destinations, jewelry, people, food, venues, shoes and décor. |
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| As seen on iPad: Country Wedding created by Gio at The Dessy Group's Wedding Inspiration Styleboard Gallery. Image courtesy of dessy.com |
The myPANTONE WEDDING Styleboard app also makes it easy to share inspiration via email, Facebook and Twitter. Completed styleboards can be shared with friends, family, vendors and wedding coordinators to ensure that the right color is used every step of the way; or uploaded to Dessy's online styleboard site (www.dessy.com/PANTONE) to inspire other brides-to-be. Taking advantage of the iPad's intuitive touch controls, styleboard images can be dragged and dropped, sized and rotated, as well as moved front to back and back to front.
Pricing, Availability and System Information
The myPANTONE WEDDING Styleboard app is available for download in the Apple App Store for U.S. $4.99 / £2.99 / €3.99.
myPANTONE WEDDING Styleboard is compatible with Apple iOS 4 for the iPad. |
Pantone
Pantone LLC, a wholly owned subsidiary of X-Rite, Incorporated, has been the world's color authority for almost 50 years, providing design professionals with products and services for the colorful exploration and expression of creativity. Always a source for color inspiration, Pantone also offers designer-inspired products and services for consumers. More information is available at www.pantone.com.
The Dessy Group
The Dessy Group is a leading manufacturer of bridesmaid dresses, social occasion dresses, flower girl dresses and destination wedding gowns under the labels Dessy Collection, After Six, Alfred Sung, Lela Rose Bridesmaid and Sandals Destination Wedding Dresses.
Founded in 1939 by Margot Rosenthal, A & M Rosenthal, now The Dessy Group, got its start designing bridal veils and attendants headpieces. In the 1950's, Margot's daughter Ronnie and her husband Andrew took over the business and added bridesmaid dresses to the Dessy line. Today, the business continues to thrive under the leadership of Alan Dessy and design direction of Vivian Dessy Diamond. More information is available at www.dessy.com |
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